Mac has served as the lead agency writer for Google Chrome’s social channels for the last 2 years working across X, YouTube, LinkedIn and as of late, TikTok. Below are some of his preferred works, but he also handles day-to-day social posts and partnership copy, namely for McLaren F1.

“WHAT’S IN MY TABS?” Season 2
In the second season of What’s In My Tabs? viewers got an inside look at four iconic women: Amelia Dimoldenberg, creator of “Chicken Shop Date”; Bianca Bustamante, a Team McLaren F1 driver; Olamide Olowe, CEO and founder of the skincare company Topicals; and Paige Bueckers, college basketball star for UConn. This season coincided with the launch of Google Chrome’s TikTok account, in which Mac played a major role. This work was created in cahoots with Lindsay Iversen, Arrie Hurd and Jen D’Angelo.

Chicken Shop Date’s Amelia Dimoldenberg: +2.23 Million Views

McLaren F1’s Bianca Bustamante: +2.3 Million Views

Topicals founder and CEO Olamide Olowe: +2.8 Million Views

UConn Basketball’s Paige Bueckers: +2.3 Million Views

“WHAT’S IN MY TABS?” Season 1
Chrome’s interview series, What’s in My Tabs?, offers viewers an exclusive look at how cultural icons navigate their digital worlds. The series features a range of influential personalities, including foodie influencers Nom Life, renowned fashion designer Jason Bolden, celebrated women’s college basketball coach Sydney Carter, acclaimed actress Maitreyi Ramakrishnan, and the versatile chef and author Kwame Onwuachi. Through this unique series, audiences gain insight into the tabs that fuel these icons’ creativity and drive.These were created in cahoots with Steven Underwood, Lindsay Iversen, Cece LeBus, Arrie Hurd, and Michelle Lawrence.